Giving a Sh!t: The Art of Caring

Caring is more than just an emotion; it’s an intricate blend of self-awareness, intention, and actions. In this fast-paced world that we live in, the essence of truly caring can often get lost amidst our busy schedules and societal pressures. And the good news is, it doesn’t have to be this way. In this article, we examine what it means to genuinely care, why prioritizing our cares is essential, the pitfalls of virtue signaling, and how this all ties into our personal development.

The Art of True Care

At its core, caring is about giving attention and concern to what matters. True care goes beyond superficial gestures; it’s about being present and intentional with our time, energy, and actions. Think of it this way: If person A donates a large sum of money, but the intention is to gain status (and reduce taxes), this isn’t genuine care. But if person B regularly donates a very small amount of money wholeheartedly (and it’s all they can afford), the intention comes from a genuine place. So despite person A’s greater level of impact on the surface (which is still net-positive), only person B’s actions would demonstrate authenticity and true care.

For this reason, the art of caring starts with having greater self-awareness — understanding our own character, and how our behaviors impact ourselves and others. Without self-awareness, our efforts to care can be misdirected or hollow. This is why true care involves:

  • Empathy: Feeling and understanding someone else’s experience.
  • Action: Taking steps that align with our empathetic feelings.
  • Consistency: Showing up and acting in caring ways regularly, not just when it’s convenient or visible to others.

The Importance of Prioritizing Care

With countless demands on our time and energy, it’s vital to prioritize what we care about. But this prioritization requires a mindset shift — from being reactive to intentional.

  1. Self-Care: To be able to care for others effectively, we need to first care for ourselves. Self-care isn’t selfish; but instead, essential for replenishing our energy and ensuring we are mentally and physically equipped to support those we care about. Prioritizing self-care can be as simple as taking time to rest, engaging in activities that bring joy, or setting boundaries to protect our mental state.
  2. Living Intentionally: In order to prioritize our cares, we must live with intention. This means making conscious choices about where we direct our attention and energy. It involves evaluating our commitments and ensuring they align with our values and goals. Through intentional living, we avoid the trap of spreading ourselves too thin, so we can focus on what truly matters.
  3. Setting Boundaries: Even though it can be difficult for many of us; effective caring requires us to be able to set boundaries. When we recognize our limits and communicate them to others, our boundaries act as a protection mechanism for our energy and time. By saying “no”, we make more room for the “yes” we care most deeply about.

Virtue Signaling vs Genuine Care

In today’s social media-driven world, virtue signaling (aka displaying superficial gestures of care) is pervasive. The value of giving someone a like on social media has become as worthwhile as the time and energy it takes for someone to double-tap their screen (pretty low). And while these gestures can raise awareness, they often lack the depth and follow-through of genuine care.

  1. Surface-Level Gestures: Virtue signaling involves actions meant to gain social approval rather than effect real change (sometimes it does both). It’s the difference between posting a supportive hashtag and actually volunteering your time or resources to a cause.
  2. The Impact of Virtue Signaling: When caring becomes performative, it undermines the authenticity of our actions. It can lead to disillusionment and cynicism, both in ourselves and others. On the other hand, genuine care can foster trust, connection, and meaningful change.
  3. Moving Beyond Virtue Signaling: To move beyond virtue signaling, we must cultivate self-awareness and intention. With each action, we need to ask ourselves whether we’re doing it for potential praise and significance, or because it aligns with our true values.

Writing about virtue signaling isn’t meant to demonize anyone who enjoys liking posts with their thumbs. I’ve certainly been there myself. In fact, multiple superficial small gestures can still compound into real-world positive change (so ironically, both can be true). The point is: by having greater awareness about aligning our sincerity with our actions, it allows us to become more consistent with ourselves and with others.

Circles of Care

Giving a Sh!t: The Art of Caring

Now when it comes to caring, there are an infinite number of things we could care about. Given our limited time, energy, and resources, how can we better prioritize our care? Here are four areas where we can identify and organize our care:

  1. Center Circle: Self-care, it’s the core care that gives us the foundation to care for others.
  2. Second Circle: Close relationships like family and close friends. These are the people we care for deeply and interact with on a regular basis.
  3. Third Circle: Extended relationships such as colleagues and acquaintances. These connections are important but may not require the same level of attention as those in the second circle.
  4. Outer Circle: Community and global concerns. These represent broader issues and causes we may care about and contribute to when we have the capacity.

Using these circles of care, we can see where we’re currently putting our focus, and then make adjustments to ensure the innermost circles align with our highest values.

So.....Who Cares?

Caring deeply and intentionally is a bedrock of personal development. It shapes our character, relationships, and overall well-being.

  • Self-Awareness: Understanding what we care about and why is a profound exercise in self-awareness. It helps us align our actions with our values so we can live more authentically.
  • Mindset Shift: Prioritizing care requires a shift in mindset. We move from a reactive state (responding to external pressures) to a proactive one, where we make deliberate choices about where to invest our time and energy.
  • Building Resilience: Genuine care, especially self-care, isn’t always easy. But it can strengthen our mental and emotional fortitude, enabling us to navigate life’s challenges more effectively.
  • Fostering Growth: Whether it’s acts of service, holding space for someone emotionally — caring for others can foster personal growth and perspective. It expands our empathy, enhances our relationships, and provides a sense of purpose and fulfillment.

In closing, the art of truly caring starts from having greater self-awareness and empathy. Taking steps to protect our time and develop our minds takes intentional effort. By showing up better for ourselves — we grow and become better equipped to show up for others. When we understand and prioritize our cares in a way that aligns with our values and goals, we consciously avoid superficial pitfalls so we can focus more on what truly matters to us.

Sincerely,

Dexter Lam

The 5 Day Overthinking Reset

Overthinking isn't a thinking problem.

Five short emails on what's actually keeping the loop alive. The mechanism, not the motivation. Free.

Start the Reset
Questions I get about this

Frequently asked questions.

What does it actually mean to care about something?

Caring is more than an emotion. It's a blend of self-awareness, intention, and action: giving real attention and concern to what matters. True care means being present and intentional with your time and energy, not just making superficial gestures. In practice it looks like empathy, action aligned with that empathy, and consistency even when nobody's watching.

What is virtue signaling and how is it different from genuine care?

Virtue signaling is displaying superficial gestures of care to gain social approval rather than to create real change: the supportive hashtag instead of volunteering your time. When caring becomes performative, it undermines authenticity and breeds cynicism. Genuine care runs deeper: it fosters trust, connection, and meaningful change because the intention behind it is sincere.

Is self-care selfish?

No. Self-care is the foundation that makes caring for others possible. It replenishes your energy and keeps you mentally and physically equipped to support the people you care about. It can be as simple as resting, doing things that bring you joy, or setting boundaries that protect your mental state. Care for yourself first, then show up for others.

What are the circles of care?

It's a simple framework for prioritizing your limited time and energy across four rings. The center circle is self-care, the foundation. The second is close relationships like family and close friends. The third is extended relationships like colleagues and acquaintances. The outer circle is community and global concerns. Mapping your care this way shows where your focus actually goes.

How do I prioritize what I care about?

Shift from reactive to intentional. Three moves matter: practice self-care so you have energy to give, live intentionally by making conscious choices about where your attention goes, and set boundaries to protect your time. Evaluate your commitments against your values. Saying no makes more room for the yes you care most deeply about.

Does intention matter more than impact when it comes to caring?

For authenticity, yes. If someone donates a large sum mainly to gain status, that isn't genuine care, even though the impact is still net-positive. If someone else gives a small amount wholeheartedly, and it's all they can afford, the intention comes from a genuine place. True care is measured by sincerity, not just by the size of the gesture.

How do boundaries help you care more, not less?

Boundaries act as a protection mechanism for your energy and time. When you recognize your limits and communicate them, you stop spreading yourself thin across obligations that drain you. That's not withholding care, it's directing it. Every no creates room for a deeper yes toward the people and causes in your innermost circles.

Can caring for others help my personal growth?

Yes. Genuine care shapes your character, relationships, and well-being. Acts of service and holding space for someone emotionally expand your empathy, strengthen your connections, and give you a sense of purpose and fulfillment. And because real care isn't always easy, practicing it builds the mental and emotional fortitude to handle life's challenges more effectively.

Why does caring start with self-awareness?

Without self-awareness, your efforts to care can be misdirected or hollow. Understanding what you care about and why is a profound awareness exercise: it reveals your character and how your behavior affects yourself and others. When you know your values, you can align your actions with them, and that's what makes your care authentic and consistent.

Is liking posts on social media a real form of caring?

It's low-cost care, worth about the energy it takes to double-tap a screen. These gestures can raise awareness, and multiple small gestures can even compound into real-world change. But they lack the depth and follow-through of genuine care. The honest question to ask before each action: am I doing this for praise, or because it aligns with my values?

Keep reading

More from the library.

The Game of Life
4 July, 2024
The Game of Life
Finding Your North Star: Charting Your Path to Happiness and Fulfillment
4 May, 2024
Finding Your North Star: Charting Your Path to Happiness and Fulfillment
3 Powerful Mindset Framing Techniques That Will Change Your Life
7 September, 2025
3 Powerful Mindset Framing Techniques That Will Change Your Life
Get the free eBook